The Brief
Launch Cards on the Table, a new Topps series hosted by Kevin Smith - designed to spotlight non-sport releases through personality-driven, culture-forward storytelling. The premiere featured Katee Sackhoff breaking down 2024 Topps Chrome Star Wars, highlighting key inserts, debut medallions, and iconic autograph signers including Mark Hamill, Harrison Ford, and Carrie Fisher.
The Role
Creative Producer across three episodes - shaping the show format, creative direction, talent tone, and production execution through final delivery.
Accomplishments
Helped establish a scalable studio format that bridges collectibles and pop culture fandom. Audience feedback reinforced the show’s impact, with comments like: “Kevin Smith! Perfect host. You killed it… Loved this style of show to introduce non-sport products. More more more!”
Credits
- Role: Creative Producer
- Client: Fanatics x Topps
- Agency: OS STUDIOS
